An Analysis of English Borrowing Words in Indonesia Business Terms of SWA Magazine
Keywords:
Borrowing Words, Business Terms, Magazine, Semantic ChangeAbstract
This research is entitled An Analysis of English Borrowing Words in Indonesia Business Terms of SWA Magazine. It is focused to classify the types of borrowing words and their semantic change in the four selected articles from the ‘next gen’ section of SWA digital magazine using Hockett’s theory of borrowing words and Baugh’s theory of semantic change. A descriptive qualitative method was applied in this analysis. The result shows there were three loan words (2.1%), 139 loan blends (97.2%), and one loan shift (0.7%). There was also one extension of semantic change (0,7%), 21 narrowing of semantic change (14.7%), and another 121 data has no semantic changes (84.6%). The most frequent type of borrowing words is loan blend. Meanwhile, most data in the semantic analysis do not show the semantic change process. Toward the result, it can be concluded that there is a high tendency of using borrowing words in Indonesia business terms.





